NEW COMMUNICATIONS FRAMEWORK LAUNCHED

Communication is a fundamental component in how our Community and Stakeholders derive their perceptions of the Shire of Busselton (the Shire). Getting communication right is one of the simplest and most effective ways of improving satisfaction.

As part of the strategic planning exercise and during consultation with our Community and Stakeholders, including our Staff, to develop outcomes for this framework, communication has been identified as a critical strategic objective.

STRATEGIC OBJECTIVE 5C:

We have been talking with our Community, Staff, and Stakeholders to find out where we need to change and what needs to improve. The challenge for us now is to make these improvements and meet these expectations. This framework gives context to one of the changes we feel to be critical to our success, namely effective communication.

• Staff and Councillors are integral to the changes ahead, and share our vision and will help drive us forward.
• We want our Community to know what we do for them, and to help us shape our agenda.
• We want our Stakeholders to know where the Shire is heading, and to join us in working for our Community.

The framework then, sets out how we communicate with all of our different stakeholders and describes the key messages we need to get across.

Please download the attachment for a full copy of the Communications Framework.

Further Information

For further information or enquiries in regard to this report please contact
Debra Summers - Manager Corporate Relations, Shire of Busselton.
Tel: (08) 9781 0434 • Fax: (08) 9752 4958
shire@busselton.wa.gov.au www.busselton.wa.gov.au